A Boutique Digital Marketing Agency

For wineries, beauty, fashion and lifestyle brands

Meet Alicia, the woman behind Copy Atelier

Alicia brings a thoughtful approach to digital marketing for wine, beauty, and fashion brands, pairing strategic thinking with a distinctive command of language.

Her work begins with a close understanding of each business and its audience, shaping a consistent voice across websites, email, and social media—and building client relationships that last.

 

Good taste. A distinct voice. Something to say.

Alicia, founder of Copy Atelier, is a copywriter and digital marketer with an editorial eye and a particular interest in what makes a brand worth following—and staying with.

Her work brings together voice, content and strategy. That might mean defining how your brand sounds, developing a campaign across social, email and your website, or writing articles that answer the questions your customers are searching for. Each piece has its own purpose, with a clear connection to the next.

She’s worked with Vogue-featured beauty brands, leading Okanagan wineries, and interior designers, translating their point of view into content that feels considered, recognisable, and distinctly theirs.

And while a first purchase matters, it’s hardly the end of the story. She thinks just as carefully about what follows: the emails worth opening, the reasons to return, the details that turn a customer into the person recommending your brand over cocktails.

 

Digital Marketing For:

Beauty, Style, & Boutiques

Give your winery a distinctive voice that inspires tasting room visits, wine club memberships, and loyalty long after the last pour.

Wineries

From the serum that earns its place on the bathroom shelf to the piece they’ll wear for years, speak to what your customers are really looking for.

Small Business & Lifestyle

Make a name for your business with marketing that shares your expertise, reflects your personality, and shows people why you’re the right fit.

  • She always strives for clarity

    “I enjoy working with Alicia because she always strives for clarity. From project-related communications to content development, finding the right words, tone and flow are always at the forefront. She works hard at uncovering good engagement opportunities, is keen on reflecting on previous campaigns and enjoys building on previous successes..”

    Francis Pilon, CEO & Co-Founder, The Jibe

  • Her work is always of the highest quality

    “Alicia is a pleasure to work with, and her strengths in content strategy, copywriting and design are worth their weight in gold. She works well on her own and responds quick and effectively to feedback and direction. She speaks her mind and asks the right questions to ensure her work is always of the highest quality. If you’re looking for someone who can move the growth needle, you’ve found someone in Alicia.”

    Ross Paul, VP of Growth, LemonStand

  • Alicia is an exceptional content marketer

    Alicia is an exceptional content marketer with a knack for creating highly engaging content. I had the pleasure of working directly with her at LemonStand and her ability to quickly generate valuable content in various forms helped us grow traffic rapidly. If you’re looking for someone to take your content to the next level, hire Alicia.

    Sid Bharath, VP of Marketing, LemonStand