Beauty and fashion copywriter for brands and businesses.

As a freelance fashion and beauty copywriter, I have collaborated with leading cosmetics and skincare brands like Luna Nectar and crafted editorials for top lifestyle publications. Whether you're a startup or an established global brand, I can help you achieve your ambitious goals: increasing website traffic, boosting email marketing, and driving sales. And being obsessed with all things beauty, skincare, and fashion, I bring a (skin) deep understanding of aesthetics to every project, ensuring your unique voice shines through.

Beauty and fashion copywriting services

Beauty and fashion content writing

I can elevate your brand and business through persuasive website copy, compelling blog posts or editorial style articles, backed by research and always written with on page SEO best practices.

Beauty and fashion product descriptions

With over 15 years of experience in the eCommerce industry, I can create conversion-focused, knowledgable, and personality-infused product descriptions.

Beauty and fashion social media captions

From modern hair salons, elegant jewellery brands, and iconic lifestyle publications, I’ve created hundreds of engaging captions that spur actions, whether comments, likes, or directions to a website.

The Five Star Reviews Are In

“We loved working with Alicia. She provided us with a scrappy content marketing strategy and compelling editorials when we were just starting out.”

—Mia Fiona Kut, Luna Nectar

“I booked a one hour consultation with Alicia and it was amazing; I learned some tangible and actionable lessons. I’m excited to utilize more email marketing strategies, her knowledge and experience are so vast on the subject”

—Holly O, Elizabeth O. Vintage